TEAMBAJAMARINE
July 3rd, 2007, 02:10 PM
Baja Marine Enhances Coverage Of 2007 Poker Run Tour
BUCYRUS, Ohio (July 1, 2007) - Baja Marine recently launched a new Web microsite and a special Poker Run Edition of the Baja: Full Throttle magazine to cover its Lucky 7's 2007 Poker Run Tour. The Lucky 7's tour, which began in May and continues through October, is taking the country by storm with a custom 35 Outlaw and matching International(r) CXT(tm). The microsite and special issue allow customers and poker run enthusiasts to keep track of the most up-to-date information on the tour and surrounding events, and includes photos, news, special offers for Baja owners, poker run information and protocol and more.
"This new microsite and Poker Run Edition of Baja: Full Throttle are the latest ways we're providing our customers with information about exciting events like the Lucky 7's Poker Run Tour," said Barbara Grobicki, director of marketing for Baja Marine. "These events provide a great way for people to enjoy themselves and their boats, and the new Web site and magazine are designed to ensure that everybody can participate."
The microsite, which can be found at www.bajalucky7.com (http://www.bajalucky7.com/) or www.bajapokerrun.com (http://www.bajapokerrun.com/), contains the tour schedule, a full event schedule with details on how owners can participate in Baja events around the country, information on sports gear and Baja products, links to Baja Marine's main Web site, as well as links to the Web sites of Baja's partners on the Lucky 7's tour. In addition, a gallery of Lucky 7's shots and photos from the tour and other events around the country let browsers see all the summer's action first hand. The microsite also features a dealer locator, optional e-mail news update and brochure request form. Coming soon will be a news section and information on special offers for Baja owners. An online version of Baja: Full-Throttle Poker Run Edition is also available. This issue includes information on poker run safety, the anatomy of the Lucky 7's 35 Outlaw, the rundown on the latest Mercury products and helpful information for first-time poker runners.
"The Poker Run Edition of Baja: Full-Throttle has allowed us to really explore the thrill and atmosphere of poker runs," said Grobicki. "We were also able to give in-depth information specific to poker runs, which benefits both Baja's new and seasoned customers."
To learn more about Baja's Lucky 7's Poker Run Tour and to view an online version of the Poker Run Edition of Baja: Full Throttle, please visit www.bajalucky7.com (http://www.bajalucky7.com/) or www.bajapokerrun.com (http://www.bajapokerrun.com/). For more about Baja's full-throttle lineup, please visit www.bajamarine.com (http://www.bajamarine.com/).
BUCYRUS, Ohio (July 1, 2007) - Baja Marine recently launched a new Web microsite and a special Poker Run Edition of the Baja: Full Throttle magazine to cover its Lucky 7's 2007 Poker Run Tour. The Lucky 7's tour, which began in May and continues through October, is taking the country by storm with a custom 35 Outlaw and matching International(r) CXT(tm). The microsite and special issue allow customers and poker run enthusiasts to keep track of the most up-to-date information on the tour and surrounding events, and includes photos, news, special offers for Baja owners, poker run information and protocol and more.
"This new microsite and Poker Run Edition of Baja: Full Throttle are the latest ways we're providing our customers with information about exciting events like the Lucky 7's Poker Run Tour," said Barbara Grobicki, director of marketing for Baja Marine. "These events provide a great way for people to enjoy themselves and their boats, and the new Web site and magazine are designed to ensure that everybody can participate."
The microsite, which can be found at www.bajalucky7.com (http://www.bajalucky7.com/) or www.bajapokerrun.com (http://www.bajapokerrun.com/), contains the tour schedule, a full event schedule with details on how owners can participate in Baja events around the country, information on sports gear and Baja products, links to Baja Marine's main Web site, as well as links to the Web sites of Baja's partners on the Lucky 7's tour. In addition, a gallery of Lucky 7's shots and photos from the tour and other events around the country let browsers see all the summer's action first hand. The microsite also features a dealer locator, optional e-mail news update and brochure request form. Coming soon will be a news section and information on special offers for Baja owners. An online version of Baja: Full-Throttle Poker Run Edition is also available. This issue includes information on poker run safety, the anatomy of the Lucky 7's 35 Outlaw, the rundown on the latest Mercury products and helpful information for first-time poker runners.
"The Poker Run Edition of Baja: Full-Throttle has allowed us to really explore the thrill and atmosphere of poker runs," said Grobicki. "We were also able to give in-depth information specific to poker runs, which benefits both Baja's new and seasoned customers."
To learn more about Baja's Lucky 7's Poker Run Tour and to view an online version of the Poker Run Edition of Baja: Full Throttle, please visit www.bajalucky7.com (http://www.bajalucky7.com/) or www.bajapokerrun.com (http://www.bajapokerrun.com/). For more about Baja's full-throttle lineup, please visit www.bajamarine.com (http://www.bajamarine.com/).